About
We offer high-quality piping and fitting products and systems, backed by industrial expertise and advanced manufacturing technologies to meet the demands of modern projects.
About the Company
Filsar Industry Company was founded in Saudi Arabia as a specialized company providing comprehensive and integrated solutions for water pipelines and networks, with the aim of meeting the needs of the construction and infrastructure sectors according to the highest quality standards.
Vicer relies on specialized technical expertise, the latest production technologies, advanced German technology, and the use of the finest raw materials, with full commitment to Saudi and German standards. This enables the delivery of high-efficiency products that meet market demands and serve the needs of citizens and residents in various types of projects, with a focus on sustainability and operational efficiency improvement.
Velser also offers a genuine product warranty of up to 50 years, backed by after-sales services and rapid response to customer needs, which enhances the reliability of its solutions and makes it a long-term choice for its partners in the public and private sectors.
Fesur seeks to contribute to promoting sustainable industrial development and supporting the national economy, in line with the Kingdom's Vision 2030, through continuous innovation and development in the healthcare industries sector and infrastructure projects.
The values that drive us
Our vision
To be the trusted partner in Saudi Arabia and the region for the manufacturing and supply of integrated water network solutions, with global standards and advanced technology. We provide safe and long-lasting systems that support infrastructure sustainability, enhance the quality of life for our customers, and solidify the position of «Filscher» as added value in the pipes and engineering solutions market.
Quality
We are committed to delivering products that meet the highest quality standards to ensure durability and operational efficiency, thereby fostering long-term customer trust.
Innovation
We continuously develop our solutions by adopting the latest technologies and improving products based on market needs, to offer more efficient and convenient options for modern projects.
Sustainability
We adhere to responsible manufacturing practices that reduce waste and conserve resources, supporting a more sustainable work environment and a positive long-term impact.
Transparency and integrity
We operate with clarity and integrity in all our dealings, building partnerships based on respect and commitment, which ensures mutual trust and continued success.
Customer focus
We place the customer at the heart of our attention through quick service, effective technical support, and after-sales services, to ensure a seamless experience at every stage.
Partnership and cooperation
We believe that true growth comes through long-term partnerships with clients and suppliers, fostering quality and opening up shared opportunities for development.
Safety
We adhere to occupational safety and health standards in our operations and products, to ensure a safe working environment and reliable solutions for the end-user.
Social responsibility
We contribute to supporting the community and the industrial sector through development initiatives that enhance local content and support the national economy.
Our vision
Providing integrated health solutions for water and sewage extensions, manufactured in the Kingdom of Saudi Arabia with high quality and advanced German technology, to provide safe and advanced systems that meet the highest standards of quality and safety. We are committed to a genuine warranty, fast and efficient after-sales services, and continuous engineering support for our partners from contractors, distributors, and consultants, thereby enhancing the success of their projects, raising the efficiency of water networks, and contributing to achieving sustainability goals and Saudi Vision 2030.
Our goals
1. Quality and Product
Manufacturing and supplying integrated solutions for water and wastewater networks with safe and long-lasting performance that keeps pace with Saudi and international standards and reflects the industrial identity of «Veloster.».
2. Operations and Sustainability
Improving the efficiency of production and distribution processes through automation, continuous improvement, and reducing waste in time and resources.
Implementing sustainability initiatives that reduce energy and raw material consumption and limit environmental impact, in support of Saudi Vision 2030 goals.
3. Customers and After-Sales Services
Building long-term partnership relationships with distributors, contractors, and consultants based on trust and commitment.
Providing the best after-sales services in the sector, including genuine warranties, rapid technical support, and regular maintenance that enhances customer satisfaction and loyalty.
4. Human Capital and Corporate Culture
Attracting and qualifying national competencies, developing the technical and administrative skills of the work team, while embedding a culture of safety, quality, and responsibility.
Fostering a culture of innovation and continuous improvement across all company departments to create solutions and products that add real value to the market.
5. Growth, Expansion, and Partnerships
Support major national water infrastructure projects and be a trusted partner in their implementation.
Strategic expansion into domestic and international markets through strategic partnerships, achieving sustainable profitable growth and enhancing «Vicer's» contribution to the national economy.
Expertise That Drives Quality
Our team consists of highly skilled professionals with extensive experience in water piping and network solutions. Using advanced production technologies and German standards, we deliver high-quality products and services with efficiency and professionalism.
Our specialists oversee every stage of the process to ensure a seamless experience from initial request to after-sales support, with a strong focus on execution safety, consistent quality, and fast response times.
Our team is committed to continuous improvement by adopting the latest industrial and technological standards while applying sustainability principles in the design and implementation of solutions that meet the needs of projects across Saudi Arabia and beyond.
Why Choose Us?

Consistent Quality with Certified Standards
We use premium raw materials and advanced manufacturing technologies to ensure reliable performance and longer operational life.

Integrated Solutions for the Saudi Market
A complete range of products designed to meet residential, commercial, and industrial needs across projects in Saudi Arabia.

Commitment to Quality & Safety
We follow strict quality and safety standards to ensure durable, safe, and application-ready products.

Technical Expertise & Professional Execution
Extensive expertise in manufacturing and installation ensures higher efficiency while minimizing waste and execution errors.

Warranty & After-Sales Support
We provide warranty coverage based on approved policies, supported by technical assistance and responsive after-sales service to ensure continuous performance.

Sustainability Aligned with Vision 2030
We adopt responsible operational practices that support sustainability and environmental protection in line with Saudi Vision 2030 goals.



